It is always critical to publish speedy content
when blogging and writing for the web.
Most bloggers and web writers abandon proofreading
and they work with ‘publish now, fix errors later’ strategy.
But it is not ideal. If your website/blog is small
and you do not get much traffic, you can get away with this approach.
But big brands demand more attention
to detail. They cannot afford to have wayward grammar and poor spelling. It
ruins the impact of valuable content.
You can improve the effectiveness and accuracy of
your content by understanding why mistakes creep in and why you do not spot
them. See if these sound familiar…
Take a break
The main reason for missing errors is familiarity
with the content. This familiarity means that when you read your content, you
actually see what you want to see rather than what is excitedly on-page.
The point is to take a complete break from your
content and get it out of your mind. That way, when you return to it, you will
have a new perspective. Errors will stand out more clearly and confusing
transitions will be more apparent.
Here is what you will do to improve the proofreading
accuracy:
- Try reformatting your content so that it reads differently.
- Put your essay away for a set period of time. If you are not in a rush to get your content done, tuck it out of view for a solid week or two. If you are tight on time, put it away for as long as you possibly can, even if it’s only for two days.
- Cut and paste the text into a different software program, so that it flows in a new way.
- Or increase/reduce the font so that the lines break in different places.
- Put the scale on every line so that you could easily focus on every line.
- Read word by word.
You’ll force yourself to read the words differently
and reduce your familiarity with them, by doing one of these simple things.
You’ll catch more mistakes this way.
Trusting a
spell check
How do you write your website content? Do you write
straight into your content management system? Or type into another piece of
software like OpenOffice Microsoft Word or a more basic text editor?
Some of these programs will have spell checking
functionality, they can be useful at spotting misspelled words and wayward
grammar.
But do not trust them completely. Spell checkers
usually do not spot words that are spelled correctly but used incorrectly. Here
is an example of some copy that the spell checker in Microsoft Word thinks is
fine:
"I cut
my hand earlier and hand not bought a 1st aid kid along. To be
honest, my memory has not been good over the past few years as it used to be.
Do you have 1 that I could burrow?"
It should
read:
"I cut
my hand earlier and haven’t brought a first aid kit along. To be honest, my
memory hasn’t been as good over the past few years as it used to be. Do you
have one that I could borrow?"
As you can observe, it is always a good idea to
give your copy a read, a re-read and, if you have the time, a re-re-read before
you publish it.
Not
reading the content out loud
There are many tips for better
proofreading–printing it out, doing multiple read-throughs to search for
different types of error, reading the content backward, tapping each word as
you check it…
These are all good approaches and you should
experiment with them to find which one works for you. But there’s often no
substitute for reading your work out loud–or silently saying every word to
yourself inside your head.
Why? Because this will help you
to get a feeling for the rhythm and pace of the words –
Whether the sentence is too long,
sentences all sound alike, need to stop mid-sentence to take a breath, the
punctuation is correct, even whether the words are spelled correctly, duplicate
missing.
Seek the advice of others
Writing is collaborative even when you are a solo
writer and likewise solely responsible for your writing. It is perfectly
acceptable and necessary for good content to involve other people. Why? You may
want to brainstorm topic ideas; you may want input about whether your topic is
too broad or narrow; you may want feedback on your draft as you polish your
writing; you may want reassurance once that writing is completed that it is
interesting and engaging. You may want a final check for punctuation and
grammar usage.
Thanks for sharing, it is useful.
ReplyDeleteThanks for this post.It was helpful.
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